The Pros and Cons of the Google Address Validation API
If you are looking for a comprehensive solution for your address validation needs, you should check out the Google Address Validation API. This tool is designed to make your data more accurate, reduce the risk of fraud, and eliminate friction during checkout. It's available through the Google Maps Platform and comes with a free $200 monthly credit that can be spent across the entire product family.
Address validation is a complex process that requires the use of an automated software tool. The Google API has its own pros and cons, though. For businesses that need to validate millions of addresses per month, buying the service is often the only option.
In addition to reducing data entry mistakes, the Google API can also help you find missing addresses. By scanning addresses in a variety of formats, it's able to tell you where they are on the map.
In terms of accuracy, the Google Address Validation API is not always the best bet. Although it can provide you with an estimated street name, the true accuracy of the results is still unknown.
While the tool is designed to be simple to use, it may not be. For instance, it can be tricky with abbreviations and misspellings. Likewise, it can be misleading in terms of how it presents the results.
Although it does offer a robust, albeit sluggish, address verification tool, the Google Address Validation API isn't the answer to all of your address validation questions.
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